Who knows, Acts!
Since 1993 we have been helping companies improve their in-store performance.
Our mission is to support business decisions on a daily basis through the acquisition of useful information and actions to increase and enhance product presence in stores. We support companies with care and passion through professional teams, ensuring continuous, timely, and coordinated assistance both in-store and in the management of operations and follow-up. We believe that using advanced and proprietary technologies adds value in terms of flexibility, reliability, and responsiveness- key factors in making a difference when building and managing successful sales strategies.
have always characterized our work.
Immediando was founded in 1993 from a clear and bold idea: using technology to turn data into concrete actions in stores.
At a time when digital was still a novelty, we chose to innovate. With our first software, StoreTools, we changed the way to operate in store: no longer just collecting information, but acting, improving, and making a difference.
Since then, we have grown step by step, with consistency and vision.
We have helped to establish a network of professionals, developed tailored solutions, and faced every challenge with advanced tools and a hands-on approach.
We have turned data into value. Store visits into results. Problems into opportunities.
Today, we rely on a network of professional operators, with international partnerships and more than thirty years of experience.
We are ready to look ahead, with passion and method. Because for us, every action begins with knowledge.
Grazie all’iniziativa di 5 imprenditori, nasce Immediando ed il sw Store-Tools.
Dal sw alla rilevazione diretta con una struttura esterna.
Si passa alla gestione diretta del field con maggiore flessibilità e possibilità di attivazione di servizi.
Kick-off del primo progetto di Presidio del punto vendita.
Il servizio al cliente è sempre più importante: viene fondato il Customer Service.
È l’anno del cambiamento del management aziendale.
Si stipula la Partnership con Circana.
Si stipula la Partnership con Circana.
Internazionalizzazione, Entriamo nel Network europeo SSI.






Every project is built on a clear operational logic: detect, understand, act, measure. Our approach combines experience, ethics, and professional rigor to ensure continuity, reliability, and performance.
Our collection and analysis capability is based on data gathered every single day. We work on assortments, stock, displays, sell-out, and in-store performance with operational precision and constant attention.

More than 300 professionals operate daily across the territory, carrying out targeted, measurable interventions aligned with our clients’ needs. A team trained internally, capable of acting with method, vision, and flexibility.

Bringing vision to the field
COMMERCIAL DIRECTOR & PRODUCT MANAGER
Diego Rovetta
After graduating in Quantitative Methods for Social Research and a Master’s degree in Public Relations, he took on the role of GDO Account Manager at a major multinational in the Beverage sector. He remained at the company for 5 years, holding various positions of increasing responsibility, before joining Immediando in 2001. He grew professionally in parallel with Immediando’s development, until, starting in 2010, he assumed the role of Commercial Director.
In the following years, he has been
committed to supporting
Immediando’s continuous growth,
working on the company’s
commercial, organizational, and
structural evolution.
Administrative Director and Project Manager
Marco Consonni
Thanks to his IT training and over thirty years of experience, he has been leading Immediando's Administrative Department and Project Management since its inception. After a career in software development and information systems design, he contributed to the creation of the first
digital platforms for data analysis.
He has taken on increasingly cross-functional roles
increasingly cross-functional roles,
integrating operational and
management skills with a focus on
administration, finance and HR.
Today, he coordinates strategic
and cross-functional projects
combining methodology,
systemic vision and attention
to detail.